This AI Landscape and Trends Mastery Webinar explores what recent AI developments mean for brands and their consumers. With specific examples that illustrate the power of AI and its application to marketing, it discusses how to reap the rewards. It also looks at how the expectations of customers will change as a result of the widespread adoption of AI, and how marketeers can expect to work alongside AI in future. The webinar will conclude with a question-and-answer session.
Participants should have:
Target audience
This course is designed for:
The Power of the Prompt: AI that empowers marketers with content creation capabilities, enhancing productivity and creativity across various formats.
Deep Fakes as AI Influencers: Examining deep fakes as AI influencers – their potential benefits and risks in delivering messages at scale.
Agentic AI: Exploring what it means to give agency to AI and its impact on marketing, especially when combined with Generative AI.
AI at the Edge: Examining the powerful synergy between AI and privacy, and the potential future applications.
AI and immersive tech: Exploring AI's impact on virtual environments and customer engagement through technological advances.
Open discussion and participant questions
Hands-on learning
This course includes:
Exams and assessments
This course does not include formal assessments. However, attendees are encouraged to reflect on case studies and participate in interactive discussions.
Join our public courses in our New Zealand facilities. Private class trainings will be organized at the location of your preference, according to your schedule.