Microsoft 365 Copilot for Sales and Marketing Training in Ireland

  • Delivery Method: Online Instructor-Led / Classroom Based / Onsite
  • Participation Model: Public Training / Private / In-House Training
  • Duration: 1 Day
  • Level: Intermediate
  • Price: From €1,300 +TAX
  • Upcoming Date:

Microsoft 365 Copilot for Sales and Marketing is a hands-on, practical course designed to help sales and marketing professionals unlock the full potential of Microsoft 365 Copilot.
Through real-world exercises—including consumer segmentation, campaign planning, image creation, and activity optimisation—participants learn how to embed Copilot into their workflows to drive innovation, speed up insights, and enhance performance.

The session also focuses on human-first adoption, AI ethics, and future readiness, preparing learners to lead AI-driven transformation in marketing and sales.


Prerequisites

Participants should have:

  • Basic familiarity with Copilot and prompt writing,

  • Foundational knowledge of Microsoft 365 (Word, Excel, PowerPoint),

  • No prior AI or coding experience required.

Who Should Attend

This course is designed for:

  • Marketing and sales professionals at all levels,

  • Business development and account managers,

  • Digital marketing specialists exploring AI tools,

  • Professionals aiming to integrate Copilot into daily workflows.

What You Will Learn

By the end of this course, learners will be able to:

  • Evaluate the transformative potential of Microsoft 365 Copilot in marketing,

  • Integrate Copilot into Microsoft Office tools to enhance productivity,

  • Benchmark Copilot against traditional marketing tools and AI platforms,

  • Design real-world Copilot-driven marketing workflows,

  • Automate processes and generate AI-enhanced content,

  • Apply Copilot to solve marketing challenges (segmentation, ROI, creative design),

  • Lead ethical and responsible AI adoption within their teams,

  • Prepare for emerging trends like Copilot agents and hyper-personalisation.

Training Outline

Welcome & Objectives
Course flow, introductions, and learning outcomes.

Human-First Approach
Principles of ethical AI and responsible adoption.

Use Case 1: Consumer Segmentation (Excel)
Hands-on simulation using Copilot in Excel for customer segmentation.

Use Case 2: Campaign Planning (Word, PPT, Excel)
Developing campaign ideas in Word, building presentations in PowerPoint, and creating forecasts in Excel.

Use Case 3: Image Creation (Copilot Chat)
Hands-on image generation with AI, followed by ethical discussion on copyright.

Use Case 4: Activity Optimisation (Excel & PPT)
Optimising campaign performance in real-time and generating executive summaries.

Gen AI Future Readiness
Exploring AI adoption phases and mapping personal readiness.

Copilot for My Role
Participants use Copilot to plan post-training actions.


Hands-On Learning

Includes:

  • Live demonstrations across Word, Excel, PowerPoint, and Copilot Chat

  • Scenario-based marketing simulations

  • Peer review of Copilot-created campaigns

  • Ethical reflection and group exercises

Why Choose Us

Leading UK-based global training provider since 1995.

Experience Microsoft 365 Copilot for Sales and Marketing in Ireland through Bilginç IT Academy's live and interactive virtual classroom environment. Join a Public course as an individual delegate or arrange a dedicated Private / In-house online training program exclusively for your organization.

  • Delivery Method: Online Instructor-Led
  • Participation Model: Public / Private (In-house)
  • Live and Interactive Training: Connect with your instructor in real time and actively participate through discussions, Q&A sessions, practical exercises, and group activities.
  • Flexible Participation: Join the training from your home, office, or any location with a suitable internet connection.
  • Expert Trainer Network: Learn from experienced trainers with strong industry backgrounds and practical field expertise.
  • Over 30 Years of Training Expertise: Benefit from Bilginç IT Academy's professional training experience since 1995.
  • Worldwide Access: Join our live virtual classrooms from Ireland or anywhere else in the world, or arrange a dedicated online training program for your organization.

Experience Microsoft 365 Copilot for Sales and Marketing through face-to-face Classroom Based training in Ireland. Training can be delivered as a Public course open to individual delegates or as a dedicated Private / In-house class for your organization.

  • Delivery Method: Classroom Based
  • Participation Model: Public / Private (In-house)
  • Face-to-Face Learning: Interact directly with your instructor and fellow delegates in an engaging classroom environment.
  • Experienced Trainers: Learn from specialists with extensive industry experience and practical real-world knowledge.
  • Professional Training Environment: Attend training in comfortable, well-equipped classrooms designed to support effective learning.
  • Practical Learning: Depending on the course, reinforce your knowledge through hands-on exercises, scenarios, case studies, and instructor-led activities.

Arrange Microsoft 365 Copilot for Sales and Marketing in Ireland as a dedicated Onsite training program for your organization. Bilginç IT Academy trainers can deliver the training at your office or another location of your choice, with the program planned around your team's requirements and business objectives.

  • Delivery Method: Onsite
  • Participation Model: Private (In-house)
  • Training at Your Preferred Location: Organize the training at your company's office or another location selected by your organization.
  • Tailored Course Content: Adapt the training program to your projects, team structure, existing skill levels, and specific business requirements.
  • Team-Focused Learning: Develop your team around a shared knowledge base while strengthening internal collaboration and knowledge transfer.
  • Flexible Scheduling: Plan the training dates, location, and program according to your organization's operational requirements.
  • Worldwide Onsite Delivery: Arrange the training in Ireland or at another preferred location worldwide. Bilginç IT Academy trainers can travel to your selected location to deliver the dedicated training program.


Contact us for more detail about our trainings and for all other enquiries!

Microsoft 365 Copilot for Sales and Marketing Training Course in Ireland Schedule

Join our public courses in our Ireland facilities. Private class trainings will be organized at the location of your preference, according to your schedule.

For corporate groups, we can organize this training as an on-site private group.
14 October 2026 (1 Day)
Dublin, Cork, Limerick
€1,300 +TAX
21 October 2026 (1 Day)
Dublin, Cork, Limerick
€1,300 +TAX
09 November 2026 (1 Day)
Dublin, Cork, Limerick
€1,300 +TAX
15 November 2026 (1 Day)
Dublin, Cork, Limerick
€1,300 +TAX
17 November 2026 (1 Day)
Dublin, Cork, Limerick
€1,300 +TAX
25 November 2026 (1 Day)
Dublin, Cork, Limerick
€1,300 +TAX
16 January 2027 (1 Day)
Dublin, Cork, Limerick
€1,300 +TAX
15 February 2027 (1 Day)
Dublin, Cork, Limerick
€1,300 +TAX

Ireland has firmly established itself as the premier digital gateway to Europe, with Dublin and Cork serving as the regional headquarters for the world's most influential technology giants. Known as the 'Silicon Docks,' the Irish tech ecosystem thrives on a unique blend of high-level academic research and a pro-business environment, supported by institutions like Trinity College Dublin and University College Cork. The country is a global leader in software localization, pharmaceutical tech, and cloud-based enterprise solutions, attracting top-tier talent from across the globe. Our IT training programs in Ireland are designed to meet the rigorous demands of these multinational corporations, focusing on advanced certifications in Data Analytics, Cybersecurity, and Cloud Architecture. We empower professionals to excel in a high-growth environment that remains at the absolute center of the global digital economy and innovation.