AMA2506 Coaching Certificate Program Training in South Africa

  • Learn via: Online Instructor-Led / Classroom Based / Onsite
  • Duration: 2 Days
  • Price: From EUR 71,380
  • Upcoming Date:
  • UK & South Africa Based Global Training Provider
Get skills for coaching employees to improve the effectiveness of individuals and teams!

What if you could become an inspiring leader capable of garnering trust and prompting action?

During times that would challenge even the most resilient and experienced leaders, it has never been more important to have an arsenal of tools, techniques and best practices for coaching employees to excel. This hands-on course gives them to you—from analyzing the cause of subpar performance to creating a climate for effective employee coaching and learning…from giving feedback to handling difficult responses to coaching. You’ll leave this course more aware of your personal habits, styles and preferences when you are coaching employees, and will master new strategies using assessments, role plays and exercises.

Certificate Programs include additional post-course resources:

  • On demand lessons to reinforce key skills
  • Best practice skill refreshers
  • Articles offering practical tips and tactics


Who Should Attend?

Team leaders, managers and executives.

We can organize this training at your preferred date and location. Contact Us!

What You Will Learn

  • What leaders do…why leaders need to be coaches
  • Coaching by leaders vs. coaching by managers
  • Conducting your leadership assessment
  • Using the facilitative approach to coaching
  • Tapping into your emotional intelligence (EI) and EI of others
  • Practicing the skills of an ethical and inspiring leader
  • Building a culture of trust up and down across the organization
  • Flexing your communication styles when coaching
  • Practicing conducting coaching sessions
  • Understanding and leveraging your teaching style
  • Using the AMA GUIDE to Coaching Model
  • Experiencing what it’s like to be coached using the GUIDE Model
  • Enabling the change process
  • Coaching a team: participating and witnessing a team-coaching session

Training Outline

Learning Objectives

  • Describe Why Leaders Must Be Adept at Coaching
  • Be an Intuitive Listener
  • Build a High-Performing Team That Trusts You
  • Describe the Two Phases of the Coaching Process
  • Be a Teaching Leader Who Empowers Their Team
  • Use the Four Communication Styles Flexibly
  • Conduct Great Coaching Sessions Using Excellent Open-Ended Questions

Coaching and Leadership

  • Define Coaching
  • Understand the Distinction Between Coaching by Leaders and Coaching by Managers
  • Be Inspired by the Business Case for Coaching
  • Give Yourself a Preliminary Leadership Assessment

Introduction to Coaching as a Leader

  • Understand the Straight A’s of Coaching
  • Learn and Begin to Use the Facilitative Approach to Coaching
  • Comprehend the Relevance of People, Performance and Process
  • Better Tap into Your Emotional Intelligence and the EI or EQ of Others

Five Foundational Skills

  • Be an Ethical, Inspiring Role Model
  • Learn and Embody the Platinum Rule
  • Build a Culture of Trust
  • Become an Excellent, Intuitive Listener
  • Understand the Nuances of Having a Dialogue

Teaching and What’s Your Style?

  • Teach Your Managers More
  • Alter Your Style to Better Interact with Others

GUIDE: Understanding the Current Situation

  • Learn the First Three Parts of the AMA GUIDE to Coaching Model
  • Practice Coaching These First Three Parts
  • Experience What It’s Like to Be Coached Using the GUIDE Model

GUIDE: Enabling the Change Process

  • Understand the Last Two Parts of the GUIDE Coaching Model
  • Practice Coaching These Last Two Parts
  • Debrief on How It Went and Discuss Lessons Learned and Areas for Additional Improvement

Full GUIDE Round and Team Coaching

  • Experience a Full GUIDE Coaching Round (as a Coach and a Person Being Coached)
  • Learn Best Practices for Team Coaching
  • Participate in or Witness a Team Coaching Demo

Why Choose Us

Experience AMA2506 Coaching Certificate Program in South Africa through Bilginç IT Academy's live and interactive virtual classroom environment, accessible from your home, office, or any location. Connect with expert trainers in real time and bring the energy of classroom learning into the digital experience.

  • Live Instructor-Led Sessions: Join scheduled training sessions with your instructor and fellow delegates in real time.
  • Interactive Learning Experience: Take part in discussions, practical exercises, group activities, and Q&A sessions throughout the course.
  • Expert Trainer Network: Learn from experienced trainers with strong industry backgrounds and practical field expertise.
  • Over 30 Years of Training Expertise: Benefit from Bilginç IT Academy's long-standing experience in delivering professional training since 1995.
  • Flexible and Scalable Delivery: Access live virtual classrooms from South Africa and worldwide, with flexible planning options for individual and corporate training needs.

Experience AMA2506 Coaching Certificate Program in a focused classroom environment in South Africa. Bilginç IT Academy's carefully selected training venues provide a professional setting where delegates can interact directly with expert trainers and peers.

  • Experienced Trainers: Learn from specialists with extensive field experience and real-world knowledge.
  • Professional Training Venues: Attend courses in comfortable, well-equipped classrooms designed to support effective learning.
  • Focused Classroom Experience: Benefit from limited class sizes that encourage discussion, interaction, and personalized support.
  • Quality-Driven Learning: Develop practical skills through structured, up-to-date, and professionally designed training content.

Meet your team's training needs with Bilginç IT Academy's onsite AMA2506 Coaching Certificate Program in South Africa solution, delivered at your office or preferred location. Align your team's development with your business goals through a training experience tailored to your organization.

  • Tailored Course Content: Adapt the training program to your organization's projects, team structure, and specific business requirements.
  • Time and Cost Efficiency: Reduce travel, accommodation, and operational costs while maximizing the value of your training investment.
  • Team-Focused Learning: Help your employees develop around the same knowledge base and strengthen collaboration across your organization.
  • Simplified Planning and Tracking: Manage the training process, participant development, and organizational requirements with greater control.


Contact us for more detail about our trainings and for all other enquiries!

AMA2506 Coaching Certificate Program Training Course in South Africa Schedule

Join our public courses in our South Africa facilities. Private class trainings will be organized at the location of your preference, according to your schedule.

We can organize this training at your preferred date and location.
01 July 2026 (2 Days)
Cape Town, Johannesburg, Pretoria
EUR 71,380
05 July 2026 (2 Days)
Cape Town, Johannesburg, Pretoria
EUR 71,380
06 September 2026 (2 Days)
Cape Town, Johannesburg, Pretoria
EUR 71,380
30 September 2026 (2 Days)
Cape Town, Johannesburg, Pretoria
EUR 71,380
13 October 2026 (2 Days)
Cape Town, Johannesburg, Pretoria
EUR 71,380
19 October 2026 (2 Days)
Cape Town, Johannesburg, Pretoria
EUR 71,380
07 November 2026 (2 Days)
Cape Town, Johannesburg, Pretoria
EUR 71,380

South Africa is the most advanced technological market on the continent, with Cape Town and Johannesburg acting as world-class centers for fintech, telecommunications, and digital entrepreneurship. Cape Town’s vibrant tech scene, often called 'Silicon Cape,' attracts international venture capital and research talent, while Johannesburg remains the industrial and financial heart of technical innovation. The country's top universities, including the University of Cape Town and Wits, provide a strong academic foundation for research in Artificial Intelligence and Big Data. Our educational frameworks in South Africa focus on equipping the professional workforce with the high-level skills needed to manage complex enterprise infrastructures. We provide elite training in Cybersecurity, Enterprise Architecture, and Data Science to support South Africa's leading role in the global digital economy.

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