C4H630 - SAP Customer Data Platform Implementation Training Training in Finland

• SAP Customer Data Platform

Essential

• Watch: Expert Customer Data Platform - openSAP Microlearning

Recommended

• Explore SAP Customer Data Platform Essentials eLearning on learning.sap.com

• Business End Users
• Functional Consultants
• Solution Architects
• Technical Consultants

• This course will prepare you to:
• Discuss the product capabilities and features of the Customer Data
• Navigate the console and describe its functionalities
• Navigate the Admin console and describe its functionalities
• Identify the structure of a Customer Schema concept to create a new schema and interpret merging rules
• Structure data and define how to link groups
• Identify and outline privacy and trust mechanisms to ingest and downstream data
• Explain the two views offered by SAP Customer Data Platform based on the confidence in the accuracy of the data
• Explain the many ways to setup applications to ingest customer data
• Classify your customer data by applying different criteria based on attributes, behaviors or activities
• Connect SAP Customer Data Platform into destination systems to downstream customer data
• Explain how SAP Customer Data Platform uses Audiences, CX Flows, and Journeys to group customers and personalize experiences
• Describe the B2B capabilities using Customer Data Platform Groups and Relationships.

• Getting Started with CDP
• Introducing Customer Data
• Discovering SAP Customer Data Platform Terms and Definition
• Discovering the SAP Customer Data Platform Console
• Navigating the CDP Console
• Discovering the Tenant model
• Defining a Customer Schema
• Using Customer Schema
• Using the Activity Schema
• Creating Processing Purpose
• Discovering Processing Purpose
• Applying Identity Resolution
• Distinguishing between Unified and Contextual Customer Profiles
• Using Matching and Merge Rules
• Implementing Data Ingestion
• Uncovering How Customer Data Platform Ingests Data?
• Applying Source Application Event
• Applying Activity Indicators and Segments
• Using Activity Indicators
• Using Segments
• Creating Outbound Applications and Downstream
• Downstreaming Data from the SAP Customer Data Platform
• Creating and configuring Journeys, CX flows, and Audiences
• Applying Audiences within the Customer Data Platform
• Discovering CX Flows
• Designing CX Journeys and Milestones
• Discovering the Admin, Security, and Monitoring Functionalities
• Navigating the Admin Console
• Navigating the Monitoring Dashboard
• Using REST APIs with SAP Customer Data Platform (APIs)
• Using the SAP Customer Data Platform APIs
• Authenticating an API call using OAuth2
• Implementing the Ingesting APIs
• Implementing the Query API
• Implementing Customer Data Platform for B2B
• Discovering Groups and Relationships
• Hands-on Exercises