This half day workshop is designed to deepen participants' understanding and practical skills in creating effective retail media campaigns. The workshop builds on foundational retail media knowledge, guiding learners through hands-on exercises and real-world examples to refine their ability to plan and execute campaigns successfully.

Participants will engage in interactive discussions, industry case studies, and collaborative exercises to explore best practices in digital retail media. By the end of the session, attendees will gain practical insights and actionable techniques to enhance their retail media strategies and apply them within their organisations.

We can organize this training at your preferred date and location. Contact Us!

Prerequisites

Participants should have:

A foundational understanding of retail media concepts
Prior exposure to digital marketing or eCommerce strategies

Target audience

Digital and eCommerce teams
Marketing and media professionals
Shopper and customer marketing teams
Dedicated retail media teams
Supplementary functions such as creative, revenue growth management (RGM), and category management professionals

Training Outline

Overview of retail media and its role in digital marketing

Analysis of a full-funnel digital retail media campaign by well-known brand

Deep dive into campaign objectives and audience targeting; execution strategies; KPIs and post-campaign analysis

In-depth discussion around the key pillars of a retail media campaign

Development of retail media strategies for focused business scenarios

Applying learnings to the workplace

Hands-on learning

This workshop includes:

Real-world case study to demonstrate successful retail media strategies
Interactive group activities to apply concepts in a business context
Guided discussions to develop actionable insights for workplace implementation

Exams and assessments

There are no formal exams. Participants will complete interactive exercises, group discussions, and case study analyses to reinforce learning outcomes.

Why Choose Bilginç IT Academy

At Bilginç IT Academy, we combine our strong presence in both the UK and Türkiye to deliver high-quality, practical training solutions for organizations worldwide.

International Presence with Local Expertise
With operations in the United Kingdom and Türkiye, we bring together global standards and local market understanding to deliver effective training experiences across regions.

Expert Instructors with Real-World Experience
Our courses are delivered by certified trainers with extensive industry experience, ensuring you gain practical knowledge that can be applied immediately.

Corporate-Focused Training Approach
We specialize in training corporate teams, tailoring our programs to meet your organization’s goals, technologies, and project requirements.

Flexible Training Delivery Worldwide
We offer classroom, virtual classroom, and onsite training options globally, tailored to your organization’s needs.

Hands-On, Practical Learning
Our training sessions include real-world scenarios, case studies, and interactive exercises to ensure lasting understanding and skill development.

Proven Track Record
With over 10 years of experience, we have successfully trained professionals from leading organizations across different industries and regions.

Why have you chosen us?

I have attended a training from Bilginc IT Academy before and I was satisfied.

I have attended a training from a different provider and it was not helpful.

Other

How many employees do you have in your IT department?

0 – 50

50 – 250

250 – 1000

1000+

Kuwait is rapidly advancing its digital landscape as part of the 'New Kuwait 2035' vision, with Kuwait City serving as the nation’s primary hub for technological integration and financial services. The country is investing heavily in modernizing its public sector and national infrastructure through large-scale cloud computing and cybersecurity initiatives. Supported by institutions like Kuwait University and the Kuwait Institute for Scientific Research, the local tech ecosystem is shifting toward high-end data analytics and software engineering. Our IT training programs in Kuwait are strategically designed to support this national transformation, providing professionals with the elite technical skills required to manage sophisticated enterprise systems. We offer specialized certifications in Network Security, Cloud Architecture, and Digital Leadership to ensure that Kuwait's workforce remains at the forefront of the region's evolving digital economy.

Retail Media Training in Kuwait

Prerequisites

Training Outline

Why Choose Bilginç IT Academy

Avaible Training Dates