"Data Science for Business", written by renowned data science authorities Foster Provost and Tom Fawcett, explains the core concepts of data science and guides you through the "data-analytic thinking" required to derive knowledge and business value from the data you gather. This manual also aids in your comprehension of the various data-mining methods now in use.
The material in "Data Science for Business" is based on an MBA course that Provost has been instructing at New York University for the past ten years. It uses examples of actual business issues to demonstrate these concepts. You'll learn how to participate wisely in your company's data science projects as well as how to enhance communication between business stakeholders and data scientists.