Drive Sales with the Pardot Lightning App Training in Norway

  • Learn via: Classroom
  • Duration: 3 Days
  • Price: From €1,560+VAT
We can host this training at your preferred location. Contact us!

Are you looking to become proficient in designing and implementing marketing workflows in Pardot Lightning App to drive your company’s business? Are you looking to take the next step in your career by becoming a Salesforce Certified Pardot Specialist? Whether you are an experienced user or completely new to Pardot, this course will show you how to effectively design, build, and implement marketing workflows, as well as use Pardot-generated reports in the Pardot Lightning App to make data-driven decisions.
Who should take this course?
  • Pardot Marketers
  • Business Users
  • Salesforce Administrators

Prepare for the course with this Trailmix.

When you complete this course, you will be able to:
  • Enable the Pardot Lightning App.
  • Explain the relationship created between Pardot and Salesforce once the Pardot Lightning App has been enabled.
  • Generate leads with Pardot Lightning App’s various lead generation tools including forms, landing pages, and custom redirects.
  • Manage leads with Pardot Lightning App’s lead management tools including page actions, automation rules, segmentation rules, dynamic lists, and completion actions.
  • Engage leads with Pardot Lightning App’s lead engagement tools including email, personalization, dynamic content, and Engagement Studio.
  • Qualify leads with Pardot Lightning App’s scoring and grading functionality.
  • Interpret data generated via Pardot Lightning App’s reporting capabilities.
  • Design and execute successful end-to-end marketing workflows using the Pardot Lightning App.

Lesson 1: Course Introduction
  • Course Objectives
  • Learner Expectations/
  • Housekeeping
  • Additional Course Resources
  • Course Case Study
Lesson 2: Salesforce Integration
  • Pardot Salesforce Relationship
  • Syncing
  • Enabling the Pardot Lightning App in Salesforce
  • Custom Fields
  • Salesforce Campaigns
Lesson 3: Admin
  • Pardot Dashboard
  • Email Domains
  • Connectors
  • Recycle Bin
  • Users and User Groups
  • Usage Governance
Lesson 4: Visitors and Prospects
  • Visitors
  • Prospects
Lesson 5: List Management
  • List Types
  • Static Lists
  • Test Lists
Lesson 6: Personalization and Email Marketing
  • HML and Advanced Dynamic Content
  • Email Marketing
  • Email Templates
  • AB Testing
  • Email Reports
Lesson 7: Forms and Landing Pages
  • Forms
  • Landing Pages
  • Forms and Landing Page Reports
  • Custom Redirects
  • Custom Redirect Reports
Lesson 8: Lead Management
  • Page Actions
  • Completion Actions
  • Segmentation Rules
  • Automation Rules
  • Dynamic Lists
  • Choosing an Automation Tool
Lesson 9: Lead Qualification
  • Scoring
  • Grading
Lesson 10: Lead Nurturing
  • Building an Engagement Program
  • Engagement Program Reports
Lesson 11: Capstone
Lesson 12: Course Wrap


Contact us for more detail about our trainings and for all other enquiries!

Upcoming Trainings

Join our public courses in our Norway facilities. Private class trainings will be organized at the location of your preference, according to your schedule.

Classroom / Virtual Classroom
08 august 2024
Oslo, Bergen, Trondheim
3 Days
Classroom / Virtual Classroom
19 august 2024
Oslo, Bergen, Trondheim
3 Days
Classroom / Virtual Classroom
23 august 2024
Oslo, Bergen, Trondheim
3 Days
Classroom / Virtual Classroom
27 august 2024
Oslo, Bergen, Trondheim
3 Days
Classroom / Virtual Classroom
21 september 2024
Oslo, Bergen, Trondheim
3 Days
Classroom / Virtual Classroom
22 september 2024
Oslo, Bergen, Trondheim
3 Days
Classroom / Virtual Classroom
26 september 2024
Oslo, Bergen, Trondheim
3 Days
Classroom / Virtual Classroom
20 oktober 2024
Oslo, Bergen, Trondheim
3 Days
Drive Sales with the Pardot Lightning App Training Course in Norway

The Nordic country Norway, is in Northern Europe. Known for its stunning natural beauty, including fjords, mountains, and forests, Norway is also famous for its high standard of living and strong social welfare system. Norway's capital and largest city is Oslo. Tromsø, Bergen, Trondheim and Stavanger are the other tourist attracting cities of Norway.

Norway is a constitutional monarchy with King Harald V as the head of state. The country has a population of 5,425,270 as of January 2022. Norway is a relatively small country and has a relatively low population density, with much of its land area covered by forests, mountains, and fjords. Despite its small size, Norway is known for its rich cultural heritage, strong economy, and stunning natural beauty, which attracts millions of visitors every year. This Nordic country is also known for its winter sports, such as skiing and snowboarding, and is a popular destination for outdoor enthusiasts.

Norway has a long history of invention and is home to numerous more top-tier tech firms and research facilities, such as; Kongsberg Gruppen, Telenor, Atea, Evry and Gjensidige Forsikring.

Due to the country's high latitude, there are large seasonal variations in daylight. From late May to late July, the sun never completely descends beneath the horizon. Which attracts many tourists around the world to see the "Land of the Midnight Sun". Tourists mainly visit Sognefjord, Norway's Largest Fjord, Pulpit Rock, one of the most photographed sites in Norway and of course the capital; Oslo.

Oslo is considered the business center of Norway. It is the country's largest city and the capital of Norway. The city is home to many of Norway's largest and most important companies, as well as several international organizations and research institutions. Additionally, the city is a popular tourist destination, known for its scenic location on the Oslo Fjord, its many museums and cultural attractions, and its vibrant nightlife and dining scene. Some of the most popular museums in Oslo are The Norwegian Museum of Cultural History, The Nobel Peace Center, The National Museum of Art, Architecture, and Design, The Munch Museum and The Vigeland Museum.
By using this website you agree to let us use cookies. For further information about our use of cookies, check out our Cookie Policy.