Writing Winning Bids Training in Germany

  • Learn via: Classroom
  • Duration: 2 Days
  • Price: From €2,314+VAT
We can host this training at your preferred location. Contact us!

“The secret to winning is constant, consistent management”.
Tom Landry, American coach


Writing Winning Bids is all about making sure that you and your organisation are prepared to answer a formal or informal Request for Proposal and/or an Invitation to Tender from potential customers in an effective way.

It is a skill. Indeed, some might argue that it is more than that: a profession which needs a particular set of skills to achieve success.

This two-day course aims to give you the skills necessary to improve the standard of your overall proposal presentation and content.

Some of you will have previous experience in writing proposals for your organisation, while others will be new to the environment. Whatever your background, by the end of this course you will have a simple set of tools, hints and tips that will help you improve the standard of your bids and proposals.
Common concerns we hear from people who attend this course include:

  • How do I make sure that my bid response is compliant?
  • What can I do to increase the chances of my bid being the winning one?
  • What’s meant by gate reviews and how do they work?
  • How do I write an Executive Summary for a bid or proposal?

This Develop-level course uses a variety of methods to put across key messages around compliance, evaluation methods, and the importance of getting the bid right first time. There’s plenty of time to practice, with the chance to work in teams on a comprehensive bid case study.

All of our trainers are experts in their field and have many years’ experience in responding to bids and proposals and training people in how to write winning bids.

Even the greatest authors had to learn their craft - your journey begins here!


Target Audience

This Develop-level course is aimed at anyone who needs to write bids or proposals as part of their job. While it’s expected that you will have had some experience in writing or reviewing bids, this course is also suitable for someone just starting out on their bid-writing journey.

It’s expected that delegates will already know the basics of good business writing, for example that gained by attending one of the following Form-level courses:

  • Business Writing Essentials (MPDBWE)
  • Business Writing Made Clear (MPDBWMC)

If you want to check you have the necessary prior-knowledge to attend Writing Persuasive Reports, click on the following link to download a simple checklist:

  • MPDWWB Prior-knowledge Checklist

As pre-course work you’ll be asked to become familiar with the types of bids and proposals that your organisation produces. While you don’t need to bring these along to the course we ask that you read at least two bids and proposals and think about what works well and what could be done differently.

You will learn how to:

  • Identify different types of bids and when they’re used
  • Structure a powerful and comprehensive bid using the COMPLIANCE approach
  • Make your bid easy to evaluate and design your bid to maximise your chances of winning business
  • Explain how organisations qualify opportunities and how to maximise your chances
  • Develop a strategy to win the bid by following the ‘Preparing to Win’ approach
  • Write a persuasive executive summary
  • Follow the principles of resource planning to develop a proposal planning process
  • Explain the impact that compliance has on a winning strategy
  • Identify and manage review processes

Day 1:

  1. Types of bids and proposals
  2. Evaluating bids and proposals
  3. The COMPLIANCE method of writing a winning bid
  4. Bid/no-bid decision making
  5. Preparing to win the business

Day 2:

  1. Competition analysis
  2. Planning bids and proposals
  3. Internal reviews
  4. Bid and proposal resource planning
  5. Reviewing the compliance of bids and proposals
  6. Writing to win
  7. Managing bid and proposal review meetings


Contact us for more detail about our trainings and for all other enquiries!

Upcoming Trainings

Join our public courses in our Germany facilities. Private class trainings will be organized at the location of your preference, according to your schedule.

Classroom / Virtual Classroom
17 August 2024
Berlin, Hamburg, Münih
2 Days
Classroom / Virtual Classroom
19 August 2024
Berlin, Hamburg, Münih
2 Days
Classroom / Virtual Classroom
19 August 2024
Berlin, Hamburg, Münih
2 Days
Classroom / Virtual Classroom
23 August 2024
Berlin, Hamburg, Münih
2 Days
Classroom / Virtual Classroom
25 August 2024
Berlin, Hamburg, Münih
2 Days
Classroom / Virtual Classroom
03 September 2024
Berlin, Hamburg, Münih
2 Days
Classroom / Virtual Classroom
20 September 2024
Berlin, Hamburg, Münih
2 Days
Classroom / Virtual Classroom
03 Oktober 2024
Berlin, Hamburg, Münih
2 Days
Writing Winning Bids Training Course in Germany

The Federal Republic of Germany is the second most populous country in Europe and is located in Central Europe. The official language of the country is German. Germany is one of the richest countries in the world. The main exports of the country include motor vehicles and iron and steel products.

Here are some fun facts about Germany:
The fairy tale writer, the Brothers Grimm, came from Germany and wrote many famous stories such as Cinderella, Snow White, and Sleeping Beauty.
Germany is home to the largest theme park in Europe, the Europa-Park.
The famous composer Ludwig van Beethoven was born in Germany.
The Autobahn, the German highway system, is known for having no general speed limit.


Berlin was divided by the Berlin Wall from 1961 to 1989. Known for its street art, Berlin has many colorful murals and graffiti throughout the city. Also, Berlin is home to many famous museums, such as the Pergamon Museum and the Museum Island. Many clubs and bars stay open until the early hours of the morning in this big city.

Another popular city is Munich, which is famous for its Oktoberfest beer festival that attracts millions of visitors every year. Munich is also home to many historic buildings, including Nymphenburg Palace and the Marienplatz town square.

The country's capital and largest city is Berlin, however Frankfurt is considered to be the business and financial center of Germany. It is home to the Frankfurt Stock Exchange, the European Central Bank, and many other financial institutions. Because of its central location within Europe and its status as a major financial hub, Frankfurt is often referred to as the "Mainhattan," a play on the city's name and its association with the Manhattan financial district in New York City.

Frankfurt is also a major transportation hub, with the largest airport in Germany and one of the largest in Europe, Frankfurt Airport. Additionally, it is a popular destination for tourists, with its historic city center, beautiful parks, and vibrant cultural scene.

Some of the top German technology companies like Siemens AG, Bosch, SAP SE, Deutsche Telekom, Daimler AG and Volkswagen has business centers in Frankfurt. The country has a strong tradition of engineering and innovation, and is home to many other world-class technology companies and research institutions.

Tailored to meet the specific needs of Germany, Bilginç IT Academy combines cutting-edge training methodologies with our comprehensive range of Certification Exam preparation courses and accredited corporate training programs. Experience a transformative approach to IT training that will redefine your expectations.
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